Turning Stories into Action
Who doesn’t love a good story?
The exceptional ones capture our imaginations and teach us how to live better lives. They draw out our experiences and emotions. And we remember them.
As a nonprofit professional, you know that stories are the bridge between your organization and your donors. Stories illustrate the work you do — and the reason why you do it — in ways that a billion facts and figures just can do.
But here’s the problem: Too many nonprofit stories don’t work. They don’t captivate the audience’s attention. They don’t rouse feelings. And they don’t inspire action.
The thing is, you can learn to tell better stories. Stories that have emotional and intellectual appeal. Stories that lead people to donate, volunteer or sign that petition. In short, actionable stories.
Now here’s the secret… there is no secret to telling actionable stories.But there is a right way and a not-so-right way to telling them.
My latest eBook, Donor Appeal: Turning Stories into Action, shows you how to create stories that inspire donors to give.
So download the eBook now and start attracting more donors with actionable stories. There’s no registration required.